Wednesday, 6 September 2017

Male Gaze Music Video Task

1. Are the videos empowering or degrading?
2. Are the women in control?
3. Are the videos aimed at women or men, or both?



Taylor Swift- Bad Blood
1. This video is empowering for women, because it is showing that women are strong and that they can do anything men can do.
2. The women in the video are in control, there is only one male in the video and the rest are strong fearless women. But others could say that the man in the video is the one in control, and the women are doing what he wants them to do. 
3. This specific video is aimed for women, or it could be aimed at the man, to show others that you do not need a lot of men to control a lot of women. 
They used tracking shot when Taylor was getting suited up by the Trinity. 




Justin Timberlake-Tunnel Video 
1. Degrading for women, because Justin is objectifying the women in the video.The facial expressions of the women are seductive in some sort of way. 
2. All the woman in this video are being showed as objects. Justin looks like he is in power and he is enjoying it. 
3. This specific video is aimed for men, as the woman are presented as objects who are dancing naked. 
They used close ups to show Justin's eyes and mouth. They also used dissolve quite a few times. 



Rihanna-Pour it up
1.Degrading for women, for most woman do not wanted to be presented in a sexual way. The facial expressions of these woman are invitational.
2.The women in the specific video are in control, because from other people's perspective it almost looks like the women are trying to sell sex and for some women enjoy being 'looked' at. 
3. This specific video is aimed at men.
They used Mise-en-scene  when the women were dancing around the throne.





Jason Derulo - Swalla (feat. Nicki Minaj & Ty Dolla $ign)

  • How does the singer look at the audience?
  • How does the audience look at the singer?
  • What is the audience looking at?
  • Is the representation (costume, make up etc) provocative in any way? If so how? Why is the representation provocative? Is it necessary?
  • Who has the most power - is it the singer or the audience or a bit of both?
The singer male singers in the video look as if they are in control of the women. It is as if the women are being told what they should do. 

The audience look at the singer as if he is just the stereotypical man who controls women, and it is he's job to control them and tell them what they should do. 

The audience are looking at women who are being controlled. Some may thing that the women enjoy what they are doing. 

The costume that the women are wearing are provocative, because people might say that what they are wearing is inappropriate for others. Even though some women might admire the women in the video, others might not want to be portrayed in that way. 

 I think the singer is in control, but other people in the audience, for example, men might think they are in control in some way. 

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