- 5 Million listeners a week
- Throwback Thursday/ competitions/BBC Events
- Current as possible
- Script breaking down what happens every ten minutes
- Celebrities
- 'hot food'- emergency ideas
- briefing callers and special guests
- groups in show- figuring the next show on the day before and they go through it in the morning.
- silly and fun- targeting a younger audience
- during the songs they are preparing the next link
- not swearing- regulating- OFCOM
- not promoting or advertising brands
- good vibes in the studio/ dysfunctional family
- trust each other in the team- decisions need to be made quickly
- production meeting-whatsapp group
- institutional values of the BBC- inform, educate, and entertain
- music is chosen by music producers not the speakers
- pick certain guests- new single - platform for celebrities to promote their new projects.
Thursday, 29 November 2018
Radio 1 Breakfast- Institution
RADIO 1's BREAKFAST SHOW...
Subscribe to:
Post Comments (Atom)
-
Old Spice's campaign tries to attract a younger audience by adding tiny cartoon figures, and the man is basically like the beach where... -
1. How did Disney successfully use cross-media promotion as part of the Jungle Book's marketing campaign? They used social media pla...
No comments:
Post a Comment